Skip to main content
Brandstack connects customer behavior and feedback across Shopify, Amazon, Flipkart, Myntra, and Instagram storefronts into a single, unified view. You see who keeps coming back, how much each cohort is worth, and what customers actually think about your products, without switching tabs. [Screenshot: Customers & Reviews dashboard showing LTV by cohort and a sentiment timeline for recent reviews]

​
What it shows

The Customers and Reviews panel surfaces four key areas:
  • Repeat Purchase Rate: The share of customers who bought more than once, sliced by channel and time period
  • LTV (Lifetime Value): Total expected revenue per customer over time, with cohort breakdowns so you can see which acquisition month stayed valuable
  • Cohort Retention: A retention matrix showing how many customers from each starting month returned in Month 1, Month 2, and beyond
  • Review Sentiment: Aggregated sentiment scores and keyword clouds drawn from reviews across Amazon, your Shopify store, and social storefronts
Brandstack computes LTV using revenue and order history from connected storefronts. The model improves as more transaction data flows in.

​
Why it matters

CAC gets the headlines, but repeat buyers and strong reviews drive durable profit. When you can see repeat purchase rate beside review sentiment in one view, you spot whether a dip in returns is tied to a product quality issue or a shipping delay, and fix the root cause faster.

​
What you can do with it

  • Identify high-LTV customer segments and double down on the channels that produce them
  • Catch negative review spikes early and loop in operations before they hurt conversions
  • Compare retention curves across marketplaces to decide where to prioritize inventory
  • Share a single link with your agency so they optimize for long-term value, not just first-order ROAS